How Our Foundation Brings Out the Best in Your Skin
When we set out to start our line of beauty products, we wanted to create things that not only worked but actually helped improve the look and feel of your skin. It's why we are so proud of our bestselling foundation! From the ingredients to the shades that we're offering (new darker shades launching this week!), we have put so much thought into trying to make the best, most accessibly product possible for our SaltyGirls. Let's chat about how our Foundation brings out the best in your skin!
Our high-performance and beautifully pigmented liquid foundation nourishes your skin while creating a really nice, long lasting, even toned, well, foundation to your makeup routine. It applies so smoothly, doesn't sit in creases and really importantly, it doesn't clog our pores, causing more issues for sensitive skin. As with all of our products, it's free of toxic chemicals but we're also really proud of some of the amazing products included, that create a great feel for your skin! Here's some of our favorites included in our formulation!
Aloe Barbadensis Leaf Juice
This baby is huge in terms of bonus effects added into our foundation. Aloe Barbadensis Leaf Juice (or commonly known as Aloe or Aloe Vera) is an ingredient that is derived from the succulent leaves of the aloe plant, and often used for household remedies like treating burns. Not only is it anti-inflammatory but it's also used as a skin moisturizer which is why our foundation won't leave your skin feeling drier after application. We love it's soothing qualities that create a good environment for even sensitive skin.
Shea Butter is a fat extracted from the nut of the African shea tree. This ingredient is commonly used as a lotion, salve and moisturizer so it lends itself to lots of different uses within the beauty industry. We love the silky feeling of our foundation and believe the shea butter helps create this effect in a natural way. It's moisturizing, reduces inflammation, and smooths your skin... just a couple of reasons why we love shea butter and think that your skin will love it too!
One of our favorite skin conditioning ingredients and an antioxident, Vitamin E is included in our foundation formulation. We believe that it has basic antioxidant benefits that everyone needs on their skin.
Have you tried our foundation yet? We're launching new shades this Thursday so keep your eyes on our email for announcements!